Grand Theft Auto VI's Extended Look Pulls in Over 31 Million Viewers on Netflix

Netflix recently hosted a first-of-its-kind premiere for the Grand Theft Auto VI Extended Look, pulling in a massive audience despite some controversy among fans. According to available metrics, the premiere brought in 31.1 million views and claimed the number one spot in 87 of the 93 countries tracked globally by Netflix. By comparison, the second most-watched title for that week was the film The Whisper Man, which collected 23.2 million views.

The Extended Look did not remain exclusive to Netflix for long. Hours after its streaming debut, the video was uploaded to YouTube. Rockstar Games' official channel recorded 17 million views, while IGN's upload pulled in an additional 5.6 million views, bringing the combined total across platforms to 53.7 million views within a week.

While this combined viewership numbers in the tens of millions, it falls short of the massive milestones reached by the game's earlier promotional videos. The first official trailer for Grand Theft Auto VI currently stands at 294 million views, and the second trailer has accumulated 181 million views. Analysts note that splitting the viewer base across different platforms may have contributed to lower comparative numbers for the Extended Look, though crossing the 50-million-view threshold in a week underscores continued high demand for the upcoming title.

The gameplay footage, captured on PS5, also offered new details on the game, highlighting protagonists Jason Duval and Lucia Caminos alongside a massive leap in animation quality. Rockstar has confirmed that Grand Theft Auto VI features more than ten times as many animations as its predecessor, Grand Theft Auto V, and explicitly stated that the project utilizes no artificial intelligence.