Xbox and Prince St. Pizza Launch Limited-Edition Emergence Pie for Gears of War: E-Day

Xbox and Prince St. Pizza have announced a collaboration celebrating the launch of Gears of War: E-Day, bringing a limited-edition pizza to locations across the U.S. and Toronto through November 1.

The Emergence Pie features spicy vodka sauce, fresh mozzarella, ground pepperoni, sausage, and Carbone Fine Food Aglio e Peperoncino Italian Chili Crisp. Customers who purchase an Emergence Pie or slice will receive a unique code unlocking an in-game pizza emblem in Gears of War: E-Day.

"Gears fans and pizza lovers have been the same crowd for a long time," said Lawrence Longo, CEO of Prince St. Pizza. "Working with XBOX gave us a way to build for that overlap instead of putting two names on a box and calling it a day. The pie, the emblem, the cutter, all of it started with what the fans would actually want."

The collaboration extends beyond the pizza itself. A limited-edition pizza cutter modeled after the Prototype Lancer from the game is available for purchase at shop.princestreetpizza.com, offering fans a branded kitchen tool inspired by the game's iconic weapon design.

Gears of War: E-Day launches October 6, 2026 on Xbox Series X|S, Xbox on PC, and Steam. The game is a prequel set fourteen years before the original Gears of War, following Marcus Fenix and Dominic Santiago during Emergence Day when the Locust Horde first erupt from underground.

Built from the ground up in Unreal Engine 5, E-Day features a campaign playable solo, in two-player split-screen on console, or with up to four players online. The game includes Horde Siege, an evolved co-op wave survival mode supporting 4-player squads, and Versus PvP modes across refined 4v4 matchups. The title targets 4K resolution and up to 60FPS across campaign and multiplayer on compatible hardware.

Pre-orders are now available. Players who pre-order before October 6 receive an Xbox gift card and unlock the Exfil Dom Character Skin and Exfil Weapon Skin Set at launch. Online multiplayer features require a Game Pass subscription sold separately.