Mario and Luigi Barbershop Spotted in Tokyo's Harajuku

A barbershop in Tokyo's Harajuku district features signage playing on the Super Mario Bros. franchise, drawing attention from gaming enthusiasts.

Mr. Brothers barbershop storefront in Tokyo's Harajuku district
Image source: PC Gamer

A barbershop in Tokyo's Harajuku neighborhood has caught the attention of gaming fans with signage referencing the Mario brothers. The shop, called Mr. Brothers, uses a play on the "Hooked on the Brothers" phrase from the Super Mario Bros. Super Show.

The barbershop's name and branding create a lighthearted connection to Nintendo's iconic plumber duo, Mario Mario and Luigi Mario. While there's no official connection between the shop and Nintendo, the reference demonstrates how deeply the Super Mario franchise has permeated Japanese pop culture.

The discovery highlights the enduring cultural impact of Super Mario Bros., which continues to inspire local businesses and creative references decades after the franchise's debut. Such sightings are common in Tokyo, where Nintendo's influence on local culture remains significant.

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Sources

  1. PC GamerEstablished publication · recorded Sep 25, 2026
    Hooked on the brothers