Shuhei Yoshida and Adam Boyes Recreate Iconic PlayStation Disc Swapping Meme at Tokyo Game Show

Former PlayStation executives Shuhei Yoshida and Adam Boyes have recreated their famous 2013 instructional video at the Tokyo Game Show. The original video became a marketing victory for Sony during the rollout of the PlayStation 4, contrasting sharply with competitor policies by simply demonstrating how to share a physical game disc.

During Sony’s E3 2013 presentation, Shuhei Yoshida, then-president of SCE Worldwide Studios, and Adam Boyes, then-VP of third-party relations and developer technology, shared a physical copy of Killzone: Shadow Fall on stage. Meeting again at the Tokyo Game Show, the two executives posed for a photo to recapture the moment. Instead of holding a game box, they playfully held up empty air.

The recreated moment arrived amid ongoing community discussion regarding physical media. Fans shared the updated photograph online as a nostalgic nod to past hardware generations, while also highlighting ongoing debates surrounding digital-only trends.